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The Rainbow Centre is a shopping center in Karachi, Sindh, Pakistan. Rainbow Centre is located adjacent to the Empress Market. It is famous as the hub of video entertainment in Pakistan and the country's video piracy industry. Located in the area of Saddar, it is reported to be the largest CD and DVD market in Pakistan.
Pakistan Electronic Media Regulatory Authority keeps an eye on Pakistani television programs for documentaries on reproduction health topics but apparently nobody from the government or law enforcement agencies is stepping in to stop these objectionable videos being sold in the open market at such cheap prices. According to the reports in Pakistani news media, people interested in watching porn films, go on the internet or they go and easily buy these cheap CDs in the open market, especially the older generation people who do not know how to use computers.
In 2000, it was estimated that more than half of the 350–400 shops housed in the Rainbow Centre were exclusively engaged in video piracy.
Address: Saddar, Karachi, Sindh, Karachi
Time: 12:00 to 10:30 pm everyday; 3:0pm to 10:30pm Friday